Does the EU AI Act apply to you?
The transparency rules became enforceable on 2 August 2026. Six questions, an honest answer, and no email required. Your answers stay in your browser — nothing is sent to us.
1.Do you offer goods or services to people in the EU, or use AI output that reaches them?
This decides whether the rules reach you at all. Being based outside the EU does not exempt you if your output lands there.
2.Does anyone interact directly with an AI system of yours — a chatbot, an assistant, an automated phone line?
Includes AI features inside tools you bought rather than built.
3.Do you publish images, audio, video or text that AI generated or substantially altered?
Marketing images, social posts, product copy, synthesised voice — all count.
4.Were any of those AI content tools already in use before August 2026?
Systems on the market before then get until 2 December 2026 to meet the marking requirement.
5.Do you use anything that infers emotion, or that categorises people using biometric data?
Often sold as sentiment analysis, engagement scoring or attention tracking. Check HR and security tools especially.
6.Do employees use AI tools as part of their work?
Almost every company answers yes to this one, including those that answered no to everything else.